Dartfish shows Usain Bolt could be faster!

Legendary Olympic champion and world record holder, Michael Johnson expertly showcased the unique performance analysis functions of Dartfish in his recent BBC feature on Usain Bolt.

Johnson utilised various Dartfish features, including drawing tools, to outline the physical and technical characteristics of the double Olympic champion.  Specifically he pointed out how Bolt’s large build presents real challenges for the 24-year-old, as standing at 6’5, Bolt is forced to run in a much more upright position than his rivals. Johnson highlights, using his Dartfish analysis tools, how this is traditionally viewed as a limiting factor in sprinting, due to a higher centre of gravity resulting in a reduced rate of acceleration.

However, these apparent technical deficits are unlikely to provide much comfort to Bolt’s major rivals; The Jamaican clocked 9.84 over 100m this week in Korea, the fastest time this year, and Johnson’s closing remarks sound ominous for his fellow competitors: “Can he be faster is the question everybody wants to know?……….Absolutely.”

Michael Johnson utilises Dartfish motion analysis technology at his Michael Johnson Performance Centre, a world-class establishment providing the highest levels of coaching support to professional and emerging athletes. To view the original BBC segment and see Dartfish in action please click here.

For more information on how Dartfish Video Analysis software could aid you and your organisation please visit Optimal’s website: www.optimalanalysis.co.uk or email Optimal Analysis.

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About davidmorganjenkins
I am an experienced international, commercial, strategic business leader delivering customer focussed initiatives for world class leisure & sports brands. I have a credible track record of leadership and senior management experience in particular with business operations, marketing & business development within leisure, sport, ecommerce/retail & B2C sectors. I have a unique creative vision, supported by sound financial management & budgetary responsibility having increased brand awareness, sales & core revenue by 60% & profit 200 % at Football Aid over a 3 year period. In parallel, I am centred on attention to detail ensuring a consistent product offering and the greatest possible customer experience. This is delivered through strong collaborative teamwork and creating a culture of creativity, determination and enthusiasm amongst team members. I possess an ability to cement & develop relationships at all levels and can easily engage, report to & upwardly manage share & stakeholder alliances ensuring delivery of business objectives. Key skills Developing & implementing business plans focussing on sales, profits & volume Bringing sales & marketing strategy to life to inspire customers; making visions/dreams a reality Customer service; driving enhanced customer satisfaction & delivering a reputation for excellence Developing, influencing & implementing plans & partnerships that deliver competitive advantage Effective planning & delivery of multiple channel, venue & geographical programmes & projects Leading & managing operation, marketing & business development teams to believe in their ability to succeed Experience headlines Commercial; sales, strategy, development, marketing, sponsorship, promotion, customers service Business administration: P&L, performance, improvement & operational management Marketing & brand; communications, brand management, development & membership/loyalty Ecommerce & retail; FMCG, optimisation, data (CRM), social media, SEO, PPC & affiliates Technology; CRM, web TV, new media, smart phone/iPhone applications

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