Selectabet: BMW PGA Championship

Dates:                  26th – 29th May 2011

Competition:      BMW PGA Championship

Venue:                 Wentworth Club (West Course)

The BMW PGA Championship is the flagship event of The European Tour and returns to the recently remodeled West Course at Wentworth Club for the 28th time. Surrounded by heath and heather, the West course provides a stern but fair test posing questions of every area of a golfers’ game. The course delivers elevation changes, fairways that turn both ways and significant bunkering to test anyone but the most accurate of strategic ball strikers.

Yards:                   7,261

Par:                       71

Field:                    143

The field consists of the usual high placed European Tour players with some of the higher ranks from the regional orders of merit but crucially includes 12 major champions holding 19 major titles and six of the World’s current top seven players.


Course changes were made to stymie advances in technology by Ernie Els and restauranteur, Richard Caring and, for some, still leave a nasty taste. And agreement or not, as the UK’s most televised course, even viewers will find the visual changes hard to swallow. Two holes stand out; the uphill 179 yard par three 14th with tiered green always delivers more bogeys than birdies; the bunker-less par 5 17th offers a tight tee shot with a sloping fairway that kicks balls further from the green leaving second shots long, difficult and no certain birdie.

Controversial last hole at Wentworth looks different without hospitality

Ones to watch:

For me, it’s the week of the ‘azzurri’. All 5 foot 8 of Francesco Molinari at 40/1 (Skybet) is one to keep an eye on; he handles the pressure of big events – a classy win at the HSBC Championships in 2010 guaranteed him a Ryder Cup place – and his game suits the course but is it a tall order? As the youngest winner in Tour history, Matteo Mannesaro at 45/1 (Bet 365), has the statistics in support of a promising weekend at Wentworth ranking in both driving accuracy and greens in regulation. If he keep his nerve and uses experience of two wins already in his professional career he will certainly be teaching the old dogs new tricks…

One to Win:

Martin Kaymer at 16/1 (Bluesq, PaddyPower, 888Sport & Bet365) ranks high in most stats most months, his results this year are improving by the week and while always be a strong contender for the 750,000 euro first prize, if he is to repeat his feat of running away with the Race to Dubai crown and regaining world number one spot he will need to start the victory marches sooner rather than later.

Each Way:

“The Mechanic”; lover of fine wines, cigars, and fast cars, was a prolific winner in 2010. In 2011, Miguel Angel Jimenez at 45/1 (Skybet) in a vehicle sponsored event has the performance for the big events, the drive and experience to boot. You could you call it karma [car-mah]….


About davidmorganjenkins
I am an experienced international, commercial, strategic business leader delivering customer focussed initiatives for world class leisure & sports brands. I have a credible track record of leadership and senior management experience in particular with business operations, marketing & business development within leisure, sport, ecommerce/retail & B2C sectors. I have a unique creative vision, supported by sound financial management & budgetary responsibility having increased brand awareness, sales & core revenue by 60% & profit 200 % at Football Aid over a 3 year period. In parallel, I am centred on attention to detail ensuring a consistent product offering and the greatest possible customer experience. This is delivered through strong collaborative teamwork and creating a culture of creativity, determination and enthusiasm amongst team members. I possess an ability to cement & develop relationships at all levels and can easily engage, report to & upwardly manage share & stakeholder alliances ensuring delivery of business objectives. Key skills Developing & implementing business plans focussing on sales, profits & volume Bringing sales & marketing strategy to life to inspire customers; making visions/dreams a reality Customer service; driving enhanced customer satisfaction & delivering a reputation for excellence Developing, influencing & implementing plans & partnerships that deliver competitive advantage Effective planning & delivery of multiple channel, venue & geographical programmes & projects Leading & managing operation, marketing & business development teams to believe in their ability to succeed Experience headlines Commercial; sales, strategy, development, marketing, sponsorship, promotion, customers service Business administration: P&L, performance, improvement & operational management Marketing & brand; communications, brand management, development & membership/loyalty Ecommerce & retail; FMCG, optimisation, data (CRM), social media, SEO, PPC & affiliates Technology; CRM, web TV, new media, smart phone/iPhone applications

One Response to Selectabet: BMW PGA Championship

  1. Pingback: Race to Dubai: BMW PGA Championship « Fettes Management

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