FedEx Cup: RBC Heritage

Fed Ex Cup:        RBC Heritage

Leaving the colour and the Major appeal of Georgia we head out initially east over the Savannah River and down 125 and onto US278 bound South to the beautiful Hilton Head Island and the best course I have ever played (on a computer) – the Harbour Town Golf Links – and the RBC (Royal Bank of Canada) Heritage.

Date:                    12th to 15th April 2012

Venue:                Harbour Town Golf Links, Hilton Head, South Carolina

The golf course is a Pete Dye designed shot-maker’s course, which requires precision off the tee to avoid live oaks, pine trees and strategically placed bunkers. Getting your ball to the hole is also quite a challenge with subtle breaks in the small, well guarded greens, posing problems for golfers of all levels. While the course itself is one of the shorter courses on the Tour, number 18 is one of the most demanding finishing holes on any of the world Tours.

Yards:                 6,973, yards

Par:                      Par 71

Field:                   

17 Major Champions litter the field, light on any current holders or major challengers it must be said, and they hold 24 major trophy’s between them – so it’s not that light a field where 18 of the top 30 on the Fed Ex Cup are teeing it up. The field includes such notables as last year’s winner Brandt Snedeker who pipped Luke Donald in a tight ran playoff, Lucas Glover and Stewart Cink. Less well considered include real outsider Tommy Biershenk and bizarrely David Duval, Chris Di Marco and Mike Weir. (All 949/1 with BetDaq).

Consider…:

Looking for a winner in this field and you should be asking for accuracy, precision, great putting, an ability to scramble well and overall a tidy golf game. Early in the round there is the easiness of the par 5 second hole at a mere 505 yards and very reachable in two while the later difficulty of the par three 14th with small green and hidden pot bunker claims a lot of mishit strokes. The winning score in 2011 was -12 so it still does not disappoint birdies addicts.

Ones to watch:

Last year’s runner up, still world number one and British – its Luke Donald (133/10 with BetFair) who once again returns to a course he likes and is looking to go one better. He ticks the boxes on the accuracy, precision, scrambling and overall tidy golf but something in me says it won’t be his week – but he will likely demonstrate a return to form after another disappointing Masters display.

Buoyed by the performance of his Countryman last week, and as a former Masters winner, Trevor Immelman (123/1 at Betfair) will be one who puts in a season best performance this week at Harbour Town. The South African has a strong game that suits the tight nature of the course but has yet to fully demonstrate it since his last win at the Masters in 2008. But if David Toms can do it – so can better golfers like Immelman.

Ones to win:

Bill Haas (125/1 with Ladbrokes) is one of the hottest men on tour right now after his win at the Tour Championship in 2011 and Februarys Northern Trust win. Is ranked 10th in the Fed Ex Cup, 18th in the World and with top ten stats at scrambling, GIR from fairway bunkers and consecutive cuts made this consistent regular has the game to go up a notch and join Hunter Mahon with two wins so far on the PGA Tour in 2012.


 
This native of Sea Island who will be sleeping in his own bed this week must stand a decent chance after his third place finish in the Masters and his all round solid and consistent game. Matt Kuchar (14/1 with Ladbrokes) looks lively for me (as he often does) this year – especially his 6 top 25 finishes from 7 starts and top ten stats in greens in regulation, scoring average and all round ranking. The Georgian golfer looks like a peach to me!

Trick shots:

For the RBC Heritage to finish in a playoff, as it did in 2011, the odds return 5/2 at 188Bet.

To predict a place finish for the only Scot in the field will return you 53/10 with BetFair – given his quiet nature, a win may not be on the cards but with 4 top 25’s from 8 cuts made including two top tens’ – it’s not unlikely!

Thank me later!

Jenks

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About davidmorganjenkins
I am an experienced international, commercial, strategic business leader delivering customer focussed initiatives for world class leisure & sports brands. I have a credible track record of leadership and senior management experience in particular with business operations, marketing & business development within leisure, sport, ecommerce/retail & B2C sectors. I have a unique creative vision, supported by sound financial management & budgetary responsibility having increased brand awareness, sales & core revenue by 60% & profit 200 % at Football Aid over a 3 year period. In parallel, I am centred on attention to detail ensuring a consistent product offering and the greatest possible customer experience. This is delivered through strong collaborative teamwork and creating a culture of creativity, determination and enthusiasm amongst team members. I possess an ability to cement & develop relationships at all levels and can easily engage, report to & upwardly manage share & stakeholder alliances ensuring delivery of business objectives. Key skills Developing & implementing business plans focussing on sales, profits & volume Bringing sales & marketing strategy to life to inspire customers; making visions/dreams a reality Customer service; driving enhanced customer satisfaction & delivering a reputation for excellence Developing, influencing & implementing plans & partnerships that deliver competitive advantage Effective planning & delivery of multiple channel, venue & geographical programmes & projects Leading & managing operation, marketing & business development teams to believe in their ability to succeed Experience headlines Commercial; sales, strategy, development, marketing, sponsorship, promotion, customers service Business administration: P&L, performance, improvement & operational management Marketing & brand; communications, brand management, development & membership/loyalty Ecommerce & retail; FMCG, optimisation, data (CRM), social media, SEO, PPC & affiliates Technology; CRM, web TV, new media, smart phone/iPhone applications

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